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The Signal Token (SIG) Protocol is designed to decentralize the buying, selling, and rewarding of attention across media platforms by removing centralized intermediaries from advertising transactions.
Using the Signal Token Protocol, an advertiser can use SIGs via a smart contract associated with target content. This content is now active, or “hot,” which means publishers, viewers, and curators can engage with that advertiser through the smart contract and be rewarded with SIGs for driving attention to that content.
Every ad view and click that occurs is communicated to the Ad Campaign Smart Contract through a third-party oracle. The Ad Campaign Smart Contract will then autonomously reward SIGs to the users participating in that engagement. By utilizing smart contracts, a publicly verifiable blockchain, and trusted oracles, this protocol can directly disintermediate the “trade” of attention.
The Spectiv Company developed the Signal Token Protocol specifically for use within Spectiv, but we understand that accurate attention data analytics are difficult to perfect. Additionally, we understand that for real-world advertisers to engage with SIGs, the protocol must accommodate more than just Spectiv content.
We have developed SIGs for any ad-driven media platform to use and build upon; video-based, audio-based, written, or mixed. In other words, the Signal Token utility is not fixed to Spectiv. Rather, it is built to be its own decentralized, autonomous protocol that can support multiple attention economies. Each media platform can integrate its own unique mechanisms for monitoring genuine attention data, contributing to the long-term effectiveness of the protocol.
VR streams of sporting events, concerts, and more from premium seat proximities for a truly engaging perspective. This enables viewers to not only watch popular events from home, but to fully immerse themselves in the atmosphere with VR.
VR experiences contributed by people from around the world. This is what makes Spectiv unique from other platforms in the space: Spectiv enables ordinary users to stream any personal experiences with their own VR equipment.
Original VR content created by Spectiv in partnership with popular organizations and production companies. This content will be produced with the most cutting-edge VR technologies and will be overseen by the Spectiv productions team.
SIGs will be publicly sold through an open token sale event. The sale will begin on December 8th, 2017 at 2:00PM (GMT -5) and will run through December 29th, 2017. The number of SIGs sold will determine the total number of SIGs created. The token sale will be capped at US$40MM. The sale will end immediately if the max cap is reached. The crowdsale will be hosted at www.spectivvr.com.
SIGs will be sold at a fixed price of 650 Sigs/Eth each. Early crowdsale participants will have the opportunity to buy SIGs at a discount to this price, based on the timing of their purchase. SIGs will be sold through 4 levels, with each level representing an early bird bonus opportunity. The earlier the purchase, the greater bonus that can be expected. This system essentially rewards buyers in extra SIGs for showing early support and engagement.
With the growing development of virtual reality, the world is beginning to see previously unreal possibilities become commercial realities. As such, many speculate VR to become the next revolutionary tech boom. Spectiv is a platform that enables users and organizations to stream their unique virtual reality experiences to the world.download Whitepaper